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| The Marketing, Channels/Partnership & Sales Execs Network is not currently active and cannot accept new posts | 14 Tips on How to Write Copy that Sells (Tips 5 - 7) | Views: 733 | Dec 10, 2004 12:31 am | | 14 Tips on How to Write Copy that Sells (Tips 5 - 7) | # | Personal Spiritual Life Coach | | Tip 5: Put your best headline up front on the front page for everyone to see. Put your headlines in a slightly larger font than your copy. Highlight your headlines in bold.
Tip 6: Write short paragraphs. Your first paragraph should be extra short. That first paragraph should be no more than 2 or 3 sentences at the most. You can increase your sentences as you go, but try not to go beyond 4 sentences in one paragraph.
Try to keep your sentences limited to 20 words. So, no more than 4 sentences per paragraph and no more than 20 words per sentence. If you go beyond this your copy will be too long and difficult to read. If you follow this rule, it makes it easier for you to write because it breaks information down into small manageable chunks. You can use this tip to go back and edit your copy. This will keep your copy tight.
Tip 7: Have a sub-heading every 3 to 5 paragraphs to keep the reader involved. Your sub-headings will be packed with benefits. Remember - you already have a list of 40-50 headlines, which you narrowed down to 10. Use those extra Headlines as sub-headlines. Tip 8-11 coming soon...
Pip!
Mike Brown Boost Your Profits Now. http://hometown.aol.com/mbrown0692/index.htmlPrivate Reply to Personal Spiritual Life Coach | |
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