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Price Dilution problem - need advice

Mar 17, 2005 5:52 pm

re: Price Dilution problem - need advice

Where The MIND is Without FEAR

HI,
Price dilution is a everlasting problem in a supply chain.
That too end-user pricing can never be striclty controlled even in a controlled situation. One thing you can do is to offer the product through your channel partner(wholesaler), thereby controlling the end-user price fluctuation.If this is not taken up he becomes a threat to your own business and there you have catch-22 situation
regards,
karthik

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