Ryze business networking

Buy Ethereum and Bitcoin
Get started with Cryptocurrency investing

Home

Apply for Membership

About Ryze

Marketing, Channels/Partnership & Sales Execs

[This Network is not currently active and cannot accept new posts] | | Topics

Marketing Uses of Blogs

Apr 06, 2007 12:36 pm

re: Marketing Uses of Blogs

Mark Buckshon

The answer,I think, depends on your industry-market sector. In our case, the blog so far has been primarily useful in recruiting/hiring -- it creates a point of 'connection' between the potential employee and our business. The blog is a longer-range project. I don't see it as providing immediate reward; and in my research I see a lot of half-completed or stalled blogs.

My view right now is you should blog if you enjoy it. The marketing value will come through the expression of your passion for what you do. If you try to blog with the aim of 'finding business' you will probably end up disappointed, at least in the short term.

Mark Buckshon
President, Construction News and Report Group of Companies
constructionmarketingideas.blogspot.com

Private Reply to Mark Buckshon (new win)

Ryze Admin - Support | About Ryze