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How do you manage gatekeepers

Apr 23, 2005 7:50 am

re: re: re: How do you manage gatekeepers

Lamar Morgan 954-603-7901

Travis,

While I believe "no" is a very valuable answer, I try to reduce the negative response by targeting my market from the outset. In order words, I attempt to do my homework BEFORE the cold calling is required. Just as there is email (push technology) and RSS feed (pull technology), I believe some similar exists in the world of sales. You have the option to use certain marketing tools - such as "cold calling" to push your services on an unsuspecting public. Or, you may choose to use something like a viral marketing pogram to pull(entice) customers in your direction.

Lamar Morgan

Private Reply to Lamar Morgan 954-603-7901 (new win)

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